While most people might know Zoe Saldana from starring in movies like Avatar or Guardians of the Galaxy, last week the actor took on the role as host of Facebook’s Boost with Facebook Good Ideas Festival. The virtual event aimed to help small businesses as they navigate the post-pandemic business world.
The business world isn’t alien to Saldana. In 2018, she founded Bese, a digital-media platform that focuses on spotlighting stories from communities that are typically under-representated in mainstream media.
In an interview with Entrepreneur, Saldana talks about the ways technology has evolved for businesses and the importance of amplifying one’s voice in the digital age.