From A to Z: How to Set Up a Google Remarketing Campaign

There’s evidence to suggest that only 2-4% of site visits result in transactions.

Stats like that can be scary.

Or they can be the motivation you need to fuel your marketing efforts.

There are a number of ways to not only get customers to your site but to also persuade them to take action.

One such way is running a remarketing campaign on the Google Ad network.

But, first – what is remarketing?

Remarketing campaigns are designed to display ads to potential customers who visited your site or used your mobile app.

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