How much digital content do you consume on a daily basis?
It’s tough to put a number on that, isn’t it? Here’s an even tougher question: How much of that content do you genuinely trust — especially when it comes to an investment in a product or a service?
According to Twitter, if you really only trust your friends and family for this information, you’re part of the majority. But if you also have the highest trust in influencers for these recommendations, you’re far from alone — 49% of survey respondents are right there with you.