Why You Should Be Using Video Marketing To Connect with Local Audiences

While there are numerous ways to get the word out about your business, a critical component of any successful online marketing strategy today involves video marketing.

One report from Cisco found that by 2022, internet videos will make up over 82% of all consumer online traffic. Even though the Covid-19 pandemic has slowed down video production and demand somewhat, it still remains a perfectly viable marketing channel.

People are simply more likely to watch a video than read a blog. By looking at key pillars of online video production as well as what’s worked for other companies, you, too, can develop a stellar strategy.

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