One of the most frequently asked questions we receive at Raine Digital is “I have $xxx budget for advertising, where should I spend it?”
Great question–but the answer doesn’t look the same for everyone. The best place to spend your ad budget varies greatly based on various factors, including your ad goals, how your target audience uses the internet, and your budget.
One thing does remain though, if you want to grow your business, you should absolutely be spending something on advertising. So, how do you know where you’ll see the best results and return on investment? With more and more advertising platforms coming and going, the decision can be overwhelming, especially if you’re dealing with a small, fixed budget.