David: Hey, Mike. I’m just back from a terrific LSA annual conference. Not least due to the venue—it was nice to get some Vitamin D in Southern California for a couple of days. Been a long, dark winter for us in the Northwest this year.
Mike: Sounds nice. I could use a little sun right now. I am in Sioux Falls speaking at the TrendDigital conference and, even though I am from Buffalo and used to the cold, it’s even colder here.
David: Greg Sterling always does a great job programming these events, but this year’s content was particularly strong. Lots of relatively tactical panels around both SEO and the Google ecosystem more broadly.