Video Drives More Ecommerce Conversions than Social Media

If your business is getting a lot of attention online but still struggling to make sales, a new study could give you some idea why.

Third party fulfillment provider Red Stag Fulfillment recently created an infographic compiling ecommerce conversion rates and some of the difficulties that businesses face in getting customers to complete the final steps of the buying process.

One of the most significant statistics outlined in the infographic reflects the potential impact of video in the sales process. According to the statistic, using product videos on ecommerce sites can increase product purchases by 144 percent.

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