The internet contains millions of websites – how can you lead potential customers to yours? When individuals need to find a product or service, they search for it on Google, the most popular search engine in the world. If your business is not included on the first page of Google search results, it’s likely no one will ever click on your link. In fact, the higher up the chain you are, the more traffic you will get. One statistic stated that website listed as one of the first results got 36.4% more traffic than those listed below. Utilizing inbound marketing, you can help online users find your site or social media page, and AdWords is the solution you need to help you boost online traffic and increase your sales!