As a content writer and marketer who works for a SaaS business, for the last few years I’ve been trying to find the most relevant social media networks to work with.
In my case, it’s Facebook and Twitter – the two giants – that have always remained at the forefront. Having a social presence on these two platforms seems to always pay off.
So naturally, all my marketing efforts were wrapped around these two leading platforms.
And while Facebook is the place to go once or twice a day, Twitter is the fun spot; it’s an endless stream of fresh information (that lives a very short life). It’s full of news, up-to-date jokes and topic-centered or hashtag-focused discussions that (most importantly) demand a quick reaction.