How to Use Facebook Carousel Ads to Dramatically Lower Your CPC

If you’re going to splash some cash on social ads, Facebook is the place to do it.

The power of the platform is well-documented, especially given that 93% of marketers are already on board with Facebook ads. Meanwhile, the ability to drill down and target hyper-specific audiences through display ads and Facebook remarketing is second-to-none versus other social networks.

That said, there’s always the issue of the price tag when it comes to social advertising.

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