The Ultimate eCommerce Website Design Guide

US eCommerce sales continue to reach new heights in 2018. Worldwide, eCommerce will continue to post solid gains to the tune of $2.3 trillion. But what makes one eCommerce site triumph over another?

Several factors determine the overall success of an eCommerce website including product quality, brand recognition, shipping costs, return policies, trustworthiness, and customer service. However, thoughtful user experience design is also key to providing customers with a satisfying, friction-free experience. It will not only convert potential clicks into actual eCommerce transactions but make customers come back time and again.

Here is a comprehensive eCommerce UX design guide to creating great eCommerce websites, complete with examples.

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