Time is Running Out! Here are 5 Key Reasons You Probably Already Need a Marketing Video

Video has become an indispensable part of the small business marketing toolkit.

In fact Hubspot, reports 96 percent of B2B companies use video for marketing. Small Business Trends spoke with Intralink Global’s CEO and Founder, Diane Primo, to get her take on five key reasons to create a marketing video for your small business.

“If there’s a disaster, that’s a sign you need to be doing a video,” says Primo. She adds there’s usually an emotional element involved. The event with United Airlines where a passenger was dragged off a flight last April is a good example.

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