If you’re not creating content with SEO in mind, you’re missing out on a massive opportunity. If searchers can’t find your content through search results, a large portion of your potential audience is lost.
Even if you have a built-in and loyal following, content infused with best SEO practices will warrant much more positive and qualified traffic.
And with that additional qualified traffic comes the greatest benefit of all – a fatter bottom line.
Think of your business as a guide that helps clients efficiently solve their problems, and your content as a roadmap.