The news has been filled recently with images of angry protesters agitating for the “reopening” of local businesses. That’s now happening in many places around the country: Georgia, Texas, Florida, Colorado and numerous other states. Yet polls continue to indicate consumers remain nervous about COVID-19, raising the basic question: if you open it will they come?
Two-thirds won’t go into a retail clothing store. A recent survey from the Washington Post and University of Maryland found that while a majority of consumers (56%) are comfortable shopping in a grocery store, 67% aren’t comfortable with the idea of going into a retail clothing store and 78% don’t want to go into a restaurant for a sit-down meal.