The Next Frontier of Local Search: Introducing the “Query Carousel”

Almost a year ago, Dave DiGregorio noticed that Google was testing a Post Mentions feature within the Map Pack and Local Finder.

I explored this in more detail in a post I wrote for Search Engine Land, describing a key component of this feature in the following way:

“When clicking on the feature from the map pack or local finder, it forces the Post that the content has been extracted from to appear at the top of the listing, in a section titled: “Related to your search”.”

We’re now seeing this same functionality expand beyond just Post content. With sightings involving reviews, Q&As and even product feeds.

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