Whether you’re working as part of a marketing group or as an individual, creating unique, engaging content is essential to building and sustaining any type of business. The ecosystem of technology to support content creation has never been larger…or harder to figure out.
Truth be told, I know plenty of highly capable people who feel daunted by the sheer vastness of the digital landscape. Just when they think they’ve got a grip on one popular media platform, something new comes along to supplant it.
