The Simple Step-by-Step Google Adwords Tutorial For Small Business Owners

I have been working in the search marketing space for around ten years now and have managed AdWords accounts of varying shapes and sizes, but there are multiple features within AdWords that I’ve never used.|
The interface is overwhelming and there are a ton of different levers you can potentially pull to optimize your account.

If you’re a small business owner you probably don’t want to become an AdWords expert (nor should you).

But you’re spending money on AdWords.

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