How To Set Up Your First Twitter Video Advertising Campaign

Something extraordinary happened on Twitter recently. It wasn’t the latest Trump tweet. Or an uproar over a dress.

Twitter turned a profit. After over a decade in business and five years since it went public, Twitter’s net profit in the fourth quarter of 2017 was $91.1 million.

And it just reported another quarter of profits. Two in a row!

So what’s to account for this change? It’s not user growth; that’s stayed fairly flat. It might be due in part to cost-cutting. Or the switch to 280 characters could have helped.

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