How Sales & Marketing AI Will Transform Growth Roles

Techopedia defines artificial intelligence or AI as an area of computer science involved in the creation of intelligent machines. Learning, the ability to manipulate and move objects, and problem solving are some of the traits programmers of AI intend to develop.

Today, the most common application of AI is in the tech industry from machines that perform tasks which are too dangerous for humans to Siri and similar voice-controlled assistants that you can ask to call someone or to search the web.

Experts are divided about whether artificial intelligence is good or bad for humanity. But many believe that AI will inevitably become a major part of our future.

The area of sales and marketing is no stranger to the use of AI tools. In fact, more than half of the leading marketing companies are already using AI while the rest are planning to do so in the next few years.

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