The Work-From-Home Revolution and What It Means for SMBs
Although companies are increasingly calling their workforces back into the office as more and more
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Small Business SEO: Ranking Your Business On Top Of Google
Business owners are becoming increasingly aware of the importance of the internet and using search
LinkedIn breach reportedly exposes data of 92% of users, including inferred salaries
A second massive LinkedIn breach reportedly exposes the data of 700M users, which is more
What Small Business Owners Should Know Before Applying For Business Funding
Scaling a business is an exciting step for most entrepreneurs. Generally, entrepreneurs will need to
4 Reasons Why Now is the Time to Double Down on Your Mobile App
As companies realign after the impact of a global pandemic, marketers are being challenged to
Low-Cost Social Ad Strategies That Convert
Before we dig into low-cost paid advertising strategies, let’s take a minute to go over
Google On How Long SEO Takes
Google’s John Mueller answers the question: “how long does SEO take for new pages?” in
How to Choose the Right CRM System
A customer relationship management (CRM) manages your small business interactions with clients. The right CRM
Google Phrase Match: Everything You Need to Know
Keywords and match types are one of the most fundamental elements of PPC but like
Google Postpones Cookie Day of Reckoning
Google announced it will delay its phase-out of cookies, which allow advertisers to track users
How to Set the Budget for Your Facebook Ad
The Facebook Ads platform has lots of control options to help you reach your target
How to Protect a WordPress Site from Hackers
All sites on the web are under constant attack – whether it’s a phpBB forum
10 Tips for Nurturing Business Relationships and Marketing a B2B Brand
essential in the B2B sector. From online networking to meeting prospects and partners in person,
5 Best Google Ads Alternatives to Diversify & Grow
As a demand generation marketer for most of my career, I get excited about the
How to Create a Winning Local SEO Strategy for Your Business
With 90% of consumers searching for local businesses online, local SEO is an essential marketing
How big business exploits small business
Major corporations really want you to know how much they care about small businesses —
Top Social-Media Marketing Essentials for Small Businesses
Creating a solid social-media strategy for small companies requires a lot of imagination and hard
Yahoo Small Business Finds Only 38 Percent of Microbusiness Owners Received Government Aid During the Pandemic
Yahoo Small Business, a division of Verizon Business, today released the findings of the Yahoo Small
50 Budgeting Tips for Small Business Owners
Business is all about money. As a business owner, you want to make as much
How to Make Newsworthy Content
Hi, everyone. I am Amanda Milligan, the Growth Director at Fractl, and today I want
How to Cash In on Google’s Small Business Week Event
It isn’t officially Small Business Week, but don’t tell Google that. On Monday the search
John Mueller Answers What to Do About Link Building
Google’s John Mueller answered a question about link building practices in an Office Hours hangout.
Best Payroll Services for Small Business Owners
Payroll plays a critical role in the success of small businesses. Irrespective of the size
How Content Can Drive Traffic and Sales
Content marketing is part of a broader digital marketing strategy which means it should be
The small business boom
One of the most unexpected pandemic winners might just turn out to be new small
How Much Money do YouTubers Make?
With more than 2 billion registered users each day, YouTube is the top video platform
Small business social media accounts being considered during COVID lending research
The COVID pandemic has forced many businesses to adapt their business model just to survive
A manifesto for your marketing strategy today: 10 recommendations
Creating a winning marketing strategy that takes advantage of the key marketing opportunities available today
How Diverse Content Production Helps You Become A Thought Leader
Establishing yourself as a thought leader can do a lot to build up a brand
8 Experts Weigh in on the Past, Present, and Future Evolution of Link Building
For over 20 years, SEOs and content marketers have built links across the web to
50 Restaurant Marketing Tips
Restaurant marketing is important today more than ever. What’s more, effective marketing techniques can include
Here’s Suze Orman’s best advice for small business owners
As small business owners recover from the pandemic, it’s important to make sure they get
How Often to Post to Social Media in 2021
It’s the question that launched a thousand sleepless nights: “How often should I post to
The Modern, Inside Scoop on Google PageRank In 2021
If you have been in SEO for a while, you may remember the days of
The Ultimate Guide to Starting a Minority-Owned Business [+ Expert Tips]
COVID-19 presented more challenges than one for businesses, and the pandemic took an even more
Why FICO Scores Aren’t Enough For Small Business Lending
While there’s a growing demand for technology within almost every business sector, many fintech companies
Local Retailers Fight to Compete with Online Marketplaces
According to Shopify research, two in five local retailers are struggling to compete. And 59%
Instagram on How Its Algorithms Work
Instagram users will soon be able to create stories and save them as drafts to
Google Integrates With WooCommerce For Easy Product Uploads
WooCommerce has launched an extension that allows all 4.4 million merchants to easily upload their
Content Marketing Strategy: A Proven Method to Success
With content marketing, you’re focusing on a very specific target audience and delivering valuable, relevant,
The Average Small Business Loan in 2020 was $71,072
The average small business loan amount for small businesses in the United States in 2020
How to Hire the Best Possible Local SEO Agency for Your Business
When you hire an agency to help with the varied tasks of local search engine
Retailers, It’s Closing Time for Open Web Advertising
The digital ad industry is now living in the future we’ve been warned about for
Outranking Your Digital Rivals Through Effective Competitive Research
More than 40% of professionals claim that competitive research is critical to their success and
Building Your Amazon Seller Reputation: Where to Start
In sales, reputation is king. The more people hear about you, the more chances you
How to Create a Referral Marketing Strategy (with Examples)
Implementing a referral marketing strategy can scale your leads and revenue big-time! And there’s plenty
Three Things Your Company Should Be Doing To Avoid A Costly Ransomware Attack
The recent cyberattack on the nation’s largest fuel pipeline showed how effortlessly and efficiently cybercriminals
Where Will People Shop When Businesses Fully Reopen? [New Data]
For the last year and a half, many of us have gotten used to doing
How to Increase Instagram Engagement (On Organic Posts and Ads)
Instagram has long been known for having an enthusiastic, highly engaged user base. Many brands
What Small Business Owners Need to Know About Credit
Many small business owners tap their personal credit when first starting their businesses or during
Why Your eCommerce Business Needs Digital Marketing Experts and Where You Can Find Them
As an eCommerce leader, you may be searching for specific marketing talent, but with a
10 Featured Snippet Optimization Tips: How to Win Spot Zero
Featured snippets are prime real estate in the SERP. They sit at the top of
Google’s John Mueller Answers If MUM Makes SEO Obsolete
Google’s John Mueller responded to a Reddit discussion about whether MUM will make SEO obsolete.
5 Human Resource Challenges Facing Small Businesses Today
Unfortunately, there are no shortcuts when it comes to effective HR management. So, if you
12 Critical Elements Every Website Homepage Must Have [Infographic]
Serving as your company’s virtual front door, this page is responsible for drawing in a
Revisiting the Traditional Ways to Discover New Clients
Whether you own an MNC or a Startup, it is essential to strategize and regularly
Pandemic drove small businesses online — and they’re staying
When the pandemic forced cities to shut down, millions of businesses moved their operations online
How to Prepare Your Ecommerce Business for a Cookieless Future
By now, you’ve probably heard about the cookieless future. We’re entering a new era in
How To Protect Your Small Business From Cyber Threats
I first realized the depth of cybersecurity when I understood how a data breach, a
How to get your PPP loan forgiven
The window to apply for federal Paycheck Protection Program loans, which have provided a lifeline
4 tips for small-business owners paying down pandemic debt
After more than a year of navigating lockdowns, mandates and COVID-19 protocols, small-business owners are
Social Media Marketing Strategy: How to Thrive in a Changing World
For the past year and a half during the pandemic, people have turned to social
Strategies to Plan and Structure a Successful Website Design
Planning for a successful website design can be daunting. Having a detailed strategy that guides
Before You Hire Another PR Agency, Write Down These 3 Basics
It is very tempting to call up a few firms and ask for basic info
34 Inbound Link Building Strategies to Help Your Site Rank Higher
There’s no question that building great inbound links to your site is hard work. While
Direct Mail in the 21st Century: Traditional Marketing Meets Digital
Did you know that 90% of direct mail is opened, and 60% of catalog recipients
PPP pandemic relief for small businesses is beset by confusion and dashed hopes
The federal government’s massive Payroll Protection Program, which has been a lifeline for small businesses
How Do Facebook Ads Actually Work? Here’s What You Need to Know
Let’s just get to the elephant in the room. Facebook ads are struggling. Facebook is
Why Zoom Beats Meeting In-Person. Nearly Every Time.
Back in the brick-and-mortar office again. Well, on occasion. Business traveling again, in little baby
How to Increase Facebook Engagement (On Organic Posts and Ads)
Performance-based marketers typically focus on high-intent interactions coming from Facebook content like clicks and purchases
Eight questions small business owners should ask their attorney
The best way to limit your personal exposure to liabilities generated by your small business’s
BBB lists top 10 scams targeting small businesses
Scams can impact every business, regardless of location, size, or industry. However, they are especially
Events of the future will be hybrid and “always on”
“Reinventing Live,” the new book by Denzil Rankine and Marco Giberti from Anthem Press is
Small Business Owners: Beware Of This Marketing Trap
If you run a small business, you’re bound to receive marketing solicitations from random salespeople.
The New Blueprint Of Small Businesses
Each year, May marks an opportunity to recognize small businesses and the integral role they
25 Best Small Business Insurance Companies and Websites
Whether you’re a pet sitter or an IT specialist, a caterer or a beautician, a
Are You Ready to Sell Like QVC?
Electronic commerce has existed since the 1970s, passing through a prescient experimental phase of telephone-based
Small-Business Statistics: By the Numbers as of 2021
Have you ever wondered how many small businesses are owned by women? Maybe you’re curious
Walmart drops masks for vaccinated shoppers and workers. Other retailers say “not so fast.”
Businesses large and small are grappling with how to adapt to the Centers for Disease
Why sell on Amazon? Small businesses can leverage the platform
While the pandemic was bad for so many businesses in so many ways. There was