How an ‘oddball’ team created one of Facebook’s biggest threats to Google

The ads that Facebook makes money from don’t just appear on Facebook (or Instagram, and perhaps, soon, its Messenger chat app).

The social network also feeds ads to a bunch of other apps and mobile websites through what it calls the “Facebook Audience Network.”

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Photo credit: Scott Beale via VisualHunt.com / CC BY-NC-ND

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