Why Marketing Agencies That Serve SMBs Don’t Offer Mobile Apps (and Why They Should)!

Mobile apps can serve many functions for a small business, but above all else they are a marketing tool that’s used to strengthen the relationship between the business and it’s best customers. Customer loyalty programs, the convenience mobile ordering, and the ability to communicate directly with customers via push notifications keep your most loyal customers in the know regarding what’s going on at your business and keep them coming back for more. A mobile app is not meant to be a website – it serves a totally different purpose within a small businesses marketing tool belt.

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