LinkedIn Marketing: What the Latest Research Reveals

Are you wondering if LinkedIn is worth your time?

Want to know how other marketers approach LinkedIn?

In this article, you’ll discover new research insights that reveal what content performs best on LinkedIn, which industries use the platform today, and how marketers are planning to move forward.

It’s well-known that visual content performs best on social media in general. But just like there’s no one-size-fits-all approach to the types of content your audience likes, there isn’t a single answer to the question, “What types of content perform best on social media?” The universe is full of outliers, and in this case, LinkedIn is in its own orbit.

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