How link retargeting technology is making waves in 2018

As the new year gets into full swing, ecommerce businesses and entrepreneurs look to find the latest trends in order to keep up with the ever-evolving world of technology, and solve any challenges they as a business might face. One of the biggest challenges to date, is reaching new online customers, and fast.

Targeting the right consumers, at the right time, can be tricky in an online world where consumers are bombarded with advertising that isn’t always relevant to them. While getting new customers to find your website is unfortunately not an exact science, one recent trend looks set to help businesses out in this regard, and it’s known as link retargeting.

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