The current world situation has caused an upheaval of life as we know it, while at the same time creating a groundbreaking shift in the business world as we know it.
Depending on the industries you market, you may be seeing either unprecedented drops in sales or increased levels of interest.
Whatever industry you’re in, you should not simply keep running the same ads you’ve always run online.
Take some time to think through how your ad messaging, the products you’re promoting, and your targeting relates to the mindset of your audience in the present moment.
