Is Groupon Marketing Really Worth It for Your Businesses?

Working in sales at Groupon was my first full-time job after graduating from college.

My responsibilities revolved around building relationships with businesses that were considered to be a good fit for the Groupon marketplace.

After selling them on running a Groupon deal, it was also my responsibility to work with these businesses to structure the resulting campaign in a way that it was good for Groupon, good for the customer, and good for the business.

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