That’s right. Instagram has changed (yet again) the way we interact and post hashtags on their platform – as consumers and brands.
When it comes to #hashtags, the only constant is how utterly powerful they can be for your engagement, brand awareness, and post virality. If you’re new to the hashtag game and are unfamiliar with how to utilize them on Instagram, we wrote up an excellent Instagram hashtag guide for you.
So, hashtags are great. (Duh.) You should use them. (Of course.) But, like, how? Like the Instagram algorithm changes, how can you keep up with the ever-changing hashtag rules?