Forget your preconceptions, Instagram is a platform for business.
Since its inception, many have thought of Instagram as the trendy, selfie-sharing Facebook for millennials. As much as this may have been true in early stages, Instagram has grown and blossomed into much more. With 800 million monthly users and engagement levels that literally dwarf all other social platforms, Instagram is becoming less like a platform for business and much more the platform for growing your business or your brand.
We are going to explore some of the primary reasons why you need to be on instagram, and then some tricks for how you can conquer the platform. Let’s dig a little deeper.