Inside Google’s plans to give AMP pages more prominence in search results

Google is working on an update to its fast mobile pages initiative, known as AMP or Google’s Instant Articles, that will surface breaking news and real-time alerts to the top of mobile search results.

In a presentation Google has made to several publishers this summer, the company has outlined plans for a new “live ticker” section, which will be placed above the “top stories” carousel that currently shows up during mobile search results. The ticker will present “the best super-fresh content from different sources around the web,” and content in the section will be AMP only, Google says in the presentation.

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        Photo credit: C.E. Kent via VisualHunt / CC BY

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