While Facebook may have the highest profile of the current crop of social networking sites, smart marketers know that LinkedIn is an important part of their online marketing strategy. Did you know that LinkedIn’s visitor-to-lead conversion rate is actually 3 times higher than Facebook or Twitter? This infographic from QuickSprout gives the lowdown on LinkedIn’s vital statistics, and provides some handy tips on how to take advantage of the rich variety of tools and features that LinkedIn offers.
First, let’s take a look at the numbers. LinkedIn has:
