Do you use multiple social media pixels and tracking tools on your website? Want an easy way to install and manage those code snippets without waiting on a technical pro?
In this article, you’ll learn how to use Google Tag Manager to quickly add social media pixels and tracking scripts to your blog or website.
Google Tag Manager is a tool that helps you carry out a measurement marketing plan. After you determine what behaviors are important to track so you can make better marketing decisions, you build a measurement system that includes tools like Google Tag Manager. After your system starts collecting data, you analyze reports from Google Analytics or Facebook Analytics.