If you’re a brick-and-mortar business you’re probably already familiar with the ups and downs of turning digital marketing into real foot traffic. Today, we’re looking at one of the simplest and most direct ways to stay in touch with your customers: Google My Business posts.
Google serves 5 billion searches for “restaurants” alone every month. It’s one of the first places your customers look when they need to find your opening hours, location, busy times, and latest news. And, just as crucially, Google is also where new and potential customers go to get a feel for your atmosphere, customer service, and offerings.