How small businesses seeking funding can prove why they deserve it

My friend and colleague here at USA TODAY, Rhonda Abrams, wrote a valuable column recently about the latest round of Paycheck Protection Program funding, the different types of loans that are available, and where to find them, and that is a good start.

So yes, money is available, that’s not the question. Rather, the question is, how do you get your share?

And the answer is: You need to know what banks are looking for and give that to them.

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