How Much Should Your Marketing Team Budget for 2021? [By Industry]

When I was hired for my first marketing role, I got really excited to pitch new, exciting ideas to my team.

And I thought — as long as I had data to support the potential success of a project — that my team would be thrilled to hear these ideas.

Which they were. But they were also cautious, and one of their biggest concerns was, “Okay, this sounds great … but how much is it going to cost?”

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