How Gretta Rose van Riel Built Multiple Multimillion-Dollar Ecommerce Businesses With This One Simple Hack

In 2012, Gretta Rose van Riel had $24 in her bank account. But armed with a keen eye for trends, a talent for marketing, and some entrepreneurial hustle, a 22-year-old van Riel built herself a multimillion-dollar business called SkinnyMe Tea, which launched not only a product, but an entire “teatox” market.

On that achievement alone, she won Shopify’s Build-a-Business Competition, beating out tens of thousands of other ecommerce businesses from around the globe.

While that alone is pretty impressive, even more so is the fact that she then went on to repeat the process many times over, and now sits at the helm of a whole suite of multimillion-dollar businesses.

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