Google’s blog published tips on how to create content that drives success. The article consisted of anecdotes from successful bloggers and YouTube creators.
None of the tips have anything to do with SEO, which makes the article of more interest because online marketing success is more than just SEO.
The article highlighted the actual experience of four successful content creators.
Advice from people with actual experience is so much better than opinions offered by people who are repeating what they read from reading blogs.