Is Google AdWords Right For Your Business? Here’s How To Research and Find Out

Google AdWords has long been referenced and touted as a great place to bring in new sales and leads for your business.

But we’ve all heard the horror stories along with the successes, too: Losing money, failed campaigns, sinking budgets and going bankrupt fast.

It’s true, AdWords is essentially gambling: you are putting your own money on the line hoping that clicks convert. So… is AdWords right for you?

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