Google Ads Click Fraud Prevention: How To Reduce It in 2021?

Click fraud is estimated to have cost advertisers as much as $19 billion in 2018 and is expected to rocket to $44 billion by 2022. However, the problem with click fraud is it often slips under the radar and what does get discovered is normally the tip of a much larger iceberg.

This is why when running an ecommerce business, it is absolutely crucial that you are not only remaining vigilant to this but also know what to do when it happens to you.

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