How to Get Your Website Featured in the Google Answer Box

What’s the one place in Google’s search results that’s better than the number one result? The Answer Box, also known as the featured snippet. Why? Because it brings people to directly to your content – serving as a teaser that sends them directly to you. It invests users in your content and brand before they even have a chance to know who you are. We’ve talked about rich snippets and how to make them work for you in our guide to Schema.

Because of the potential of this spot, there are a lot websites vying for it. That’s where knowing how to land your site in it matters. And here are five tips to help you get your content in the answer box.

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