No matter your industry, chances are you’ve heard the term “social media marketer.” As one of the most in-demand freelance services several years running, social media marketing has fast become the cornerstone of many brands’ customer-facing strategies. From developing a social media presence to cultivating quality viral content to creating integrated marketing strategies, a social media manager always has their finger on the pulse of the community and the latest social trends and sites—and they do it all in real time. They always strive towards one unified end goal: connecting and engaging consumers to drive deeper relationships and increased conversions.
