Facebook is testing video ads during Live broadcasts

If you watch a lot of Facebook Live broadcasts, get ready to see some ads.

The company is now testing short video ads that will play during breaks in Facebook Live broadcasts, they confirmed to Adage.

The move shouldn’t be a surprise for anyone who follows Facebook and their various video products. Video ads are lucrative for Facebook and a Live product devoid of ads would cause the company to miss out on tons of potential ad revenue.

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        Photo credit: djchuang via Visualhunt / CC BY-NC-SA

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