Every Tuesday morning at 10:30, we here at AutoGrow have a content marketing meeting.
For the past couple of weeks, social media has come up again and again as a way for us to double traffic.
The root of all social media platforms, generally, is to generate and share content that appeals to your audience. You can then engage with that audience and drive leads.
I refer to social media as the low-hanging fruit for our company. That’s because most of our efforts have been on inbound tactics like evergreen content and keyword marketing.