Facebook lets brands, publishers connect Groups to their Pages

Facebook has been testing Groups for Pages since at least April, when CNET reported that brands like HBO had created Groups tied to their Pages.

There are a couple ways to create a Group for a Page (assuming you are an admin for a Page). On Facebook’s desktop site, there should be a “Groups” tab listed in the left-hand menu. If it’s not there, you can click “Settings,” then “Edit Page,” then “Add a Tab” to add the “Groups” tab.

The “Groups” tab serves multiple purposes. For users, it’s how they will access a Page’s Groups. For the Page Administrator, the “Groups” tab is how they can create and manage their Groups.

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