Facebook Focusing on Live Streaming As Usage Spikes During COVID-19 Lockdowns

Facebook is abruptly shifting the focus of product development toward live streaming as COVID-19 lockdowns lead to increased demand.

Fidji Simo, head of the Facebook app, told Bloomberg over the weekend that Facebook Live is “exploding” right now.

“This is a really unique moment. [Facebook has had to] adjust really quickly and really reshape our roadmap.”

The number of US users watching live video on Facebook has increased 50% since January, Bloomberg reports.

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