Facebook Bots: Breaking The Rules

We created a bot. It was glorious — a modern web app, responsive and beautiful. But then we realized: Chatbots in 2017 = Facebook Bots.

We denied it for a few weeks. Told ourselves the users would come. And asked ourselves “What is the deal with all the rave about Facebook Bots?”

Well, apparently, there are like 900 million people who use Facebook Messenger. And I can’t really argue with the whole “be where your users are” argument. So we thought “okay, let’s do it all again” – only this time on Messenger.

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