We all have some memorable marketing moments that stand out in our minds. Maybe it’s an annoying one – those pop-up digital ads that suddenly take over a website you’re browsing.
Or perhaps it’s a happy one – the cheerful billboard you pass on your morning run, or a brand’s social media content you immediately connect with.
What do all these experiences have in common?
They were likely created by marketing agencies – companies that exist to help businesses large and small reach their target audience and their goals.