A new report from the influencer marketing firm, #Hashoff, details the 2017 State of Influencer Marketing. (Not sure what influencer marketing is? Read this.) If you partner with content creators – or have been thinking about striking up a partnership – you need to at least read our executive summary in the post below. We’ve included a link to download the full report at the bottom of this post for readers who want every last detail.
The majority of influencers spend at least four hours per day on social media. Nearly a third spend four to seven hours per day on social, while one in five spend more than eight hours per day on social media.