Everything You Need To Know About Amazon Sponsored Products

As an agency managing hundreds of sellers, we know that Amazon Sponsored Products is and will continue to be one of the most powerful tools for driving discoverability and incremental sales for Amazon sellers.

For those of you unfamiliar with the platform, Sponsored Products exists within the Amazon Marketplace and drives traffic to an Amazon detail page.

We anticipate the “cost to play” will increase as more Amazon sellers flood the Marketplace increasing demand in the bidding auction.

In response, sellers will have to rely on sophisticated paid marketing campaigns and strategies to outsmart their competitors.

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