Why E-Commerce Visitors Are 180% More Likely to Buy After Watching an Explainer Video (With 3 Additional Tips!)

The growth of e-commerce in the past decade is astounding. eMarketer expects retail e-commerce sales will increase to $4.058 trillion in 2020. The rapid growth of the e-commerce world has led to an increase in the demand for product explainer videos.

Product explainer videos used to be a “nice-thing-to-have” in your website/online store a few years ago, but they have made it clear that they are here to stay now.

That is because explainer videos help e-commerce businesses reach their customers in a more efficient way.

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