Mark Evans is a Fractional CMO for fast-growing B2B and SaaS companies and the host of the Marketing Spark podcast. But behind that fancy title, Mark is a storyteller.
As marketers, we are often reminded of the value of stories. But how do you tell a story in a way that makes a lasting impact?
As a guest on our Wynter Games series, Mark spelled out the power of storytelling – and how you can harness it.
Did you know that stories are 22x more memorable than facts?